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WIIFM is a term used in marketing and advertising to describe what the audience will get out of using or buying a product. The problem with...
Successful companies don’t just make spontaneous decisions because they feel like it. They use their business plan to stay on target and focus. Part of that...
What is a list post? A list blog post, or “blog-post,” is a blog that takes the form of a numbered or unnumbered list. List posts...
While it might have been needed for many years, today you don’t have to have any physical products (in stock) to make a perfectly profitable business....
Companies often look to sell more expensive goods. Those should bring more profit, right? Or is offering your customer lower priced products and services better for...
Project management is a great skill to have. Whether you are looking for work or trying to juggle the project load at your current workplace, being...
For any massage business, promotion is important to getting new clients. There are many marketing ideas that can be implemented for your massage therapy business, but...
So you’ve started a business. With some first clients and first projects done your company is ready to start growing. What is your next move to...
Using the power and convenience of email marketing should be a key part of your online marketing strategy. Email is the perfect communication medium because it...
There are many benefits to a well-defined business content strategy. And your business blog is the home and hub from which to build. Having a blog...